Hot Boss Events & Sponsorships

 

Hot Boss x Chelsea Football VIP Activation

In April ‘23 Hot Boss did a taste activation at Chelsea Football stadium in Stamford Bridge for the Aston Villa game for over 500+ VIP Season Ticket Holders. 

All signature dishes were created by Mumma Hotboss herself incorporating the Hot Boss Hot sauces as the key ingredient to create mouthwatering dishes with people coming back for more.  The day prior she taught the chefs at Levy group (who are responsible for all Premier League food catering) how to cook each dish which were authentically South Indian and served with the Hot Boss sauces. 


Competing with 5 other food stations, all Hot Boss dishes ran out 30 minutes prior to kick off and was a huge success having been received incredibly well by both fans and the Levy group.

Hot Boss & Lionsgate Partnership: SAW X X-tra Hot Saw-ce

They say a truly great horror villain is one that not only strikes fear in the hearts of audiences but also stays with them long after the film has ended…. And what better villain than the Hotboss x Saw X Xtra Hot SAW-ce to get the heart pounding and the body sweating to truly encapsulate the essence of Saw X with a hot sauce that would linger and burn after the first taste. 

In December ‘23 Hotboss and Lionsgate’s iconic film franchise Saw promoted the new Saw X film with a Hot Boss collaboration promoting the Xtra Hot SAW-ce as. This was part of an influencer drop for a special screening of Saw X at Christmas. The collaboration garnered such positive social traction and engagement, it was nominated for the UK BASE awards which celebrates the previous year's successes in the world of Home Entertainment.

Saracen’s Rugby Winners Final Dinner

Bossing it to the top of the league, Hot Boss was asked to help spice up the winner’s dinner for Saracen’s Rugby team to help celebrate with some delicious Hot Boss spicy wings. A great partnership opportunity that could help elevate flavours and food to Rugby champions and legends. 

Cineworld x Hot Boss Sponsorship

Last year Hot Boss kicked off Diwali celebrations by launching a year long Hot Boss sponsorship with Cineworld, the home of South Asian films.

The sponsorship included debuting our very first Hot Boss cinema ad in the intermission of all South Asian films with a focus on the roots of South Asian food and culture. This was coupled with exciting taste activations in the Cineworld cinema foyers, allowing customers to dive into the bold and unique flavours. Hugely loved by cinema goers and enjoying a little heat with their nachos too. 

Hot Boss x Tik Tok 

Hot Boss was invited to Tik Tok HQ to cater for their ‘£Six Figure Streamer’ event. Workshops and speeches from top earning influencers and brand marketers were present to educate and elevate influencers on the rise. Keeping in theme with the entrepreneurial spirit was our Hot Boss sauces and Rum to help create some brilliant viral content at the event whilst ensuring all attendees could taste and savour the flavours.

RumFest + John Barnes = A Happy Hot Boss

Our Great Taste award winning Rum made its debut at London’s iconic RumFest in October 2024 launching our extra smooth and extra spiced concoction to over 4000 Rum lovers.

What was the highlight? Apart from all the amazing people giving epic customer feedback, it would have to be England Football legend John Barnes taking a real liking to our Hot Boss Rum quoting ‘Nice and spicy, I really like it’. He couldn’t get enough, and we were very much here for it. 

Limin Southbank x Hot Boss Rum Showcase

We had full Carnival vibes at Limin Southbank who were recently voted People’s Choice Restaurant of The Year 2025. With only 5 other Rum showcases, it was an exclusive peek for trade, press and influencers to sample local Rums from local businesses. Not only did it hit the spot with attendees, but the Carnival dancers were enjoying every drop.